Today I gave my cat another coconut oil (organic, that I use for cooking). She snubbed it. Then I gave her CocoTherapy and it was licked off my hand immediately. When Molly wants something she bangs the kitchen cabinet door till I come into the kitchen. As soon as I reach for CocoTherapy she's on the counter meowing and rubbing against my hand with the jar in it. Side note: I take 1 teaspoon coconut oil before meals for digestion and weight loss - I too prefer your brand over others - - it really does taste better. Thank you!

Sandy Ronecker